Upon Re-reading
Obamas speech about Faith and Politics there are several wise and unwise
rhetorical strategies used throughout.
The Rogerian Argument style is the
first wise strategy used in Obama’s speech. He creatively crafted his opening
words in a way that is very non-threatening. Then proceeds to congratulate the
audience for their hard work in the political world before addressing the
problem at hand. This strategy was used simply to start off on a win/win mind
set with the audience; he wasn’t there to blame anyone.
Pathos,
Ethos and Logos rhetorical strategies were used in abundance throughout his
speech. Obama appealed to the audience’s emotions (Pathos. For example, “Americans have fewer close
friends and confidants than ever before. And so they need an assurance that
somebody out there cares about them, is listening to them - that they are not
just destined to travel down that long highway towards nothingness” (Obama 2). This
statement used powerful words that had an emotional impact on the
reader/listener.
Obama referred to
the Ethos style of persuasion frequently during his speech and for a good
reason. His blue suit was masking Obamas true character and credibility towards
the red sea of audience members he was addressing. Several times he mentioned
working with the church or someone affiliated with the church. “I was working
with the churches, and the Christians who I worked with recognized themselves
in me” (Obama 2). “Pastors,
friends of mine like Rick Warren and T.D. Jake . . . ” (Obama 4). This strategy gave the audience the O.K. to
trust Obama.
Along with the Pathos and Ethos
style of rhetoric, Obama used the Logos approach. He gave several facts and
statistics backing up his claims. For example, “90 percent of us believe in God, 70 percent affiliate
themselves with an organized religion, 38 percent call themselves committed
Christians, and substantially more people in America believe in angels than
they do in evolution” (Obama 2). He chose these statistics to be paired with
the claim stating Americans are religious people, this provided support for the
reader.